Corvel

Project Type

UX/UI, Print

Contribution

Senior Designer

Team

CD – Matthew Majcher

Agency

Envoy

CorVel is a risk and healthcare management solutions company. They partnered with Envoy to update their brand strategy and identity to re-establish themselves as a leader in the industry.

Overview

A bold new system for a legacy brand

A refreshed brand strategy and visual identity served as the jumping off point for our team to update all of their marketing assets, from the website and case management platform to presentations and conference assets.

We ultimately establish a confident yet personable visual language that sets them apart from their competitors and clearly communicates their commitment to providing outstanding services and technology.

Digital Assets

The design system started with their website and expanded to their case management platform and multiple campaign landing pages.

We reserved their primary brand color, cobalt blue, for important and impactful moments. Secondary hues are used sparingly as pops of color within imagery or small UI elements.

Printed Matter

All print assets were updated using the same system as the website with additional treatments added to headlines as a way to increase their visual hierarchy within the composition.

Small UI elements are used to tell a bigger story and tie in their position as a technology first company.